Here's a question: how often do you check your personal Facebook a day? In mid-2015, Facebook surpassed 1.49 billion users, and on average, those users are spending almost an hour a day on the social networking site. Here's another question: how often are you checking your library's Facebook account? And is your community actually engaging with it?
Jamie Matczak, continuing education, youth, and public information coordinator at the Nicolet Federated Library System in Wisconsin, shared 15 ideas on improving your library's Facebook page at our December webinar. To give you a peek, I've highlighted 5 ideas Jamie shared. But really, you should watch the whole presentation to get all 15 tips — this was one of our most popular and well-received webinars!