Nebraska Library Commission

4 Things Non-Designers Should Know About Graphic Design

This post originally appeared on the TechSoup blog. Because librarians sometimes need to think like graphic designers (think program flyers, website redesigns, and posters!), we thought the TechSoup for Libraries community would find it useful.   

 

Vermeer painting of Girl with a Pearl Earring with the girl holding a camera

The future is a visual one. These days, people often share images that communicate a wealth of nuanced information (rather than relying on words), and visual literacy is becoming a requirement. Given this new reality, how can we communicate with and engage our communities?

Meggan Frost, public services librarian for Paul Smith's College in upstate New York, gave a knockout presentation on graphic design recently for the Nebraska Library Commission. She explained that when something is designed well, it makes us want to get closer to it. It makes us pay attention.

She offered four fundamentals of graphic design to guide us in creating materials that will engage others, as well as three useful shortcuts — plus some bonus information on how to find inspiration.

Here are Meggan's tips on the four fundamentals of graphic design.

What's cooking at the library?

Last week’s Big Talk from Small Libraries online conference was organized and hosted by Michael Sauers, Laura Johnson, and Christa Burns of the Nebraska Library Commission and was co-sponsored by the Association for Rural & Small Libraries. It was jam packed with good sessions, delivered by people who work in small libraries. One of my favorites was a lightning round (10 minute) session called “Kitchen Creations at the Library”, presented by Lee Schauer, who is the director at the Rock Springs Public Library (WI).