fundraising

Hot Off the Press, the New Edition of Winning Grants: A How-To-Do-It Manual for Librarians

Winning Grants, Second Edition: A How-To-Do-It Manual For Librarians

I want to announce to all TechSoup for Libraries readers that Pamela MacKellar and I have just published the second edition of Winning Grants: A How-To-Do-It Manual for Librarians. It is published by ALA Neal-Schuman. We sincerely hope that you like the new edition!

5 Tips for Getting Media Pickup for Your Fundraising Campaign

This post originally appeared on the TechSoup blog. This post was inspired by the fantastic media pick-up the two libraries featured in our July webinar got for their crowdfunding campaigns. 

John Turturro with megaphone being photographed by reporters

Getting the media to cover your organization's fundraising campaign can help you reach new donors, garner larger donations, and become a well-known, trusted entity in your community. But working with the media is tricky, especially if you don't have a dedicated marketing or press relations person on staff.

However, a little media know-how can help you get some attention for your campaign. After years of being on both the press side and the PR side of the media game, here are some of my favorite tips for elevating a fundraising campaign.

Crowdfunding Tips from Two Small Libraries

Once upon a time, there was a suburban Chicagoland public library with an enormous dream: to raise enough money for its very own Incredible Hulk statue. And over on the East Coast, a one-room library without running water was dreaming of a more modern building.

Both libraries garnered an incredible amount of support for these dreams, from mentions in popular magazines to shout-outs from celebrities. Oh, and a substantial amount of money too. How did they do it? Through the magic of crowdfunding!

TechSoup for Libraries held a webinar on July 29 on tools, tips, and tried-and-true practices for running a successful library crowdfunding campaign. We invited the librarians from those two crowdfunding campaigns to share their experience:

  • Laura Bartnik, Northlake Public Library District (Illinois) shared how her library used crowdfunding to purchase and promote graphic novels and technology in the library.
  • Mary Anne Antonellis, M.N. Spear Memorial Library (Shutesbury, Massachusetts) used crowdfunding to support a capital campaign to build a new library.

T-shirt Fundraising with Teespring

Back in July, we wrote about the Middletown Free Library's t-shirt fundraising campaign with TechSoup donor partner Teespring.  Middletown has now created a repeat of the successful summer fundraising campaign! If you have been looking for a new fundraising idea, check out the Teespring donation program.

Creative Fundraising Ideas for Libraries

In a recent thread on the Association for Rural and Small Libraries (ARSL) listserv, librarians and staff shared fundraising ideas and stories. The original poster on the ARSL was looking for ideas that could both increase patron traffic and visibility of a very small library. ARSL members rallied and swapped ideas and examples of successful library-related fundraising ideas. This couldn't be better timing as we've been covering fundraising tactics over on TechSoup.org's blog.

T-shirt Fundraising Made Simple

Have you been looking for a new fundraising campaign? Check out Teespring, which is an online fundraising platform that allows you to crowdfund custom t-shirts. Right now, a special offer is available for TechSoup members, which provides a one-year premium consultation package and a one dollar discount off the base price of each shirt sold during a one-year period.

Telling Better Stories: Fundraising Tips from 12NTC

Your organization is doing great work, but you may not always be telling that story in a way that resonates with potential donors and other supporters.

In It's Not You, It's Your Stories at the 2012 Nonprofit Technology Conference, Steve Daigneault (VP of eCampaigns at M&R Strategic Services) and Sue Citro (Director of Digital Strategy, Global Programs at The Nature Conservancy) shared their tips for telling better and more effective stories.

Free Webinar on April 26: Finding Funders

On Thursday, April 26 at 11 a.m. Pacific time, we are holding our second webinar in collaboration with the Foundation Center, Toolkit Essentials: Finding Funders for Your Cause. This webinar is designed to answer one of the most frequently asked question at the Foundation Center: “How do I find funders that are interested in my cause?”

GiftWorks Free Fall Webinar Series: First Things First

TechSoup's donor partner GiftWorks is offering First Things First - a series of free webinars covering topics like effective communication, branding, one-on-one fundraising, leveraging volunteers, and technology strategies.

Creative Commons License

This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 United States License.