ARSL2012

So glad for what it is... the ARSL conference.

Today as I walked in to work I was barraged by the enormous Salesforce conference (50,000 attendees!) in downtown San Francisco. This is the type of conference that defies all of my previous event experiences: a closed-off street covered with sod to create a "park" where participants can mingle and watch a presenters in front of a big screen; conference personel greeting me as I walk down the sidewalk (that was kinda nice); trucks with huge billboards advertising booth numbers and products that circle endlessly around the conference city blocks; groups of men and women in suits staring at smartphones and giving bro-hugs...